Advertisements

Celebrate Who You Are With New Carol’s Daughter #BORNandMADE Campaign


beautyandhair_logo

This month, haircare and skincare brand Carol’s Daughter introduces the #BornandMade campaign, a new movement that encourages every girl to be who they were truly born and made to be. It celebrates the brand’s authentic story “Born in Brooklyn. Made With Love” as it honors the diverse community of strong women who have been a part of our family for more than 22 years. Now all women will have a powerful platform to showcase their individuality while inspiring others to be who they are—when there are so many voices telling them who they’re “supposed” to be.

BORNandMADE (5)

JOIN THE MOVEMENT over at BORNandMADE.COM

 

“It’s important for girls to understand and recognize their power and the right way to use it. It’s imperative to remind them of who they are, and what they are…in the world. If I can help with that, then I’m getting up for a good reason every day,” said Lisa Price, founder of Carol’s Daughter.

image002

Carol’s Daughter teams up with I Am That Girl, a non-profit co-founded by Emily Greener that inspires girls to love, express, and be exactly who they want to be. Together, they are creating a beautiful community of independent women from all walks of life.

“I Am That Girl is shifting girl culture. By building a community for girls to be seen, be heard, and belong, we are giving them something bigger than themselves to stand for and creating a healthier, more powerful world,” said Greener.

ugc-poster2

“Working with I Am That Girl and knowing that our products are making a difference in the lives of young girls is everything to me,” said Price, with love.

We are engaging every mother, daughter, sister and beyond through our social platforms by working in partnership with a range of inspirational influencers, from beauty blogger Naptural85 to activist and writer Michela Angela Davis. The campaign will also launch with a series of videos, highlighting what makes them beautifully unique. It will be supported by print ads featuring Price’s own story as well as the story behind Carol’s Daughter’s iconic beauty products. Fans of the brand will also be able to make their own personalized #BornandMade images online at bornandmade.com, which they can then share across social media.

image004

The #BornandMade campaign includes some of the brand’s best-loved product lines, like the Hair Milk Collection, the Black Vanilla Collection, the Hairdress Collection and more. The easy accessible collections offer solutions for all hair types, from dry and brittle to frizzy and fragile, with a range of products developed especially for styling and defining curls. They will be available at Target, Walgreens and Sally Beauty stores nationwide as well as CarolsDaughter.com.

charli_sig

Advertisements

Beauty Tips | Skin Care 101: The Low-Down On Beating Wrinkles


Picture the scene. You are not yet thirty and wake up one morning to find wrinkles. Suddenly, you start to feel old and worry about your skin for the first time in ages. Are you over exaggerating? No, you are not because everyone should look after their skin. Let’s face it, it’s one of the […]

B.o.B Unveils ETHER Tracklist + Releases New Single “Xantastic” Featuring Young Thug


In anticipation of the Grand Hustle artist’s first independent offering, ETHER [No Genre / EMPIRE], B.o.B reveals a star-studded track list and new single “Xantastic ft. Young Thug.” The Fader premiered the track saying, “the song is super hypnotic and the perfect soundtrack for a late night drive.” ETHER includes the singles “4 Lit” [feat. […]

Lifestyle | Forget New Years! Try A Summertime Resolution Instead


People treat new year’s as if it is the only time of year that you can make a life-changing resolution. That means that for the rest of the year, you could be putting off doing something that could potentially massively improve your life. The truth is that winter is not a great time to be […]

Sports | Exclusive Coverage: NBA Stars Durant, Harden + Curry Go 2K15 Uncensored‏ [VIDEOS]


NBA 2K15 UNCENSORED was a free-flowing conversation with four of the NBA’s top stars Kevin Durant, James Harden, Stephen Curry and Anthony Davis moderated by Ernie Johnson. They covered several topics in the NBA, pop culture, and additional sports-related content. Highlights included Durant talking about leaving USA basketball, James Harden declaring himself the best all-around player […]

Lifestyle + Life Coaching | Penny Power: Learn To Stretch Your Funds Further


There’s no doubt about it; money makes the world go around. For people who have plenty of money, the green stuff never seems to be an issue – why would it be? They don’t struggle to cover their bills and still put food on the table. They can travel where they want when they want. […]

3 Ways to Spice Up Your Relationship + Improve Your Sex Life


Do you feel like things are getting a bit boring in the bedroom between you and your significant other? Although you may love your partner, you may not enjoy doing the same things all the time when the two of you are getting intimate. If you’re trying to spice things up and drastically improve your […]

B.o.B Unveils ETHER Tracklist + Releases New Single “Xantastic” Featuring Young Thug


In anticipation of the Grand Hustle artist’s first independent offering, ETHER [No Genre / EMPIRE], B.o.B reveals a star-studded track list and new single “Xantastic ft. Young Thug.” The Fader premiered the track saying, “the song is super hypnotic and the perfect soundtrack for a late night drive.” ETHER includes the singles “4 Lit” [feat. […]

The Best Beauty Tips You Will Ever Hear: How to Look 10 Years Younger


Let’s face it, we all wish we looked a lot younger. Whether the years have been cruel or kind to you, looking younger is something that is on everybody’s minds! There are so many ways you can go about it without doing anything extreme though! Before you consider anything else, try these tips first, you […]

%d bloggers like this: